Guides
How to Choose a Baby Name You Won’t Regret
Of all the questions I’m asked, none comes up more than this one: how do I actually choose the right name? After years of helping parents and reading naming data from around…
The Journal
The Art of Naming
Stories, meaning, and craft behind the names we choose — from the makers of Namaya.
By Style
Vintage Baby Names Coming Back in 2026
There’s a beautiful rhythm to how names move through time. A name that felt old-fashioned to one generation becomes charming and fresh to the next. Right now, in 2026, the names of…
By Style
Short, Vowel-Forward Baby Names Everyone Loves
If I had to name the single most dominant sound of 2026, it would be this: short and soft. Across the US, Europe, and Asia, parents are falling for compact, vowel-forward names…
By Style
Gender-Neutral Baby Names Rising in 2026
One of the clearest, most meaningful shifts I’ve watched over the past decade is the rise of gender-neutral names. What was once rare is now mainstream, and in 2026 inclusive naming is…
By Style
Mythological Baby Names Making a Comeback in 2026
There’s a particular kind of magic in a name pulled from an ancient myth. It carries a whole story inside it — a god, a hero, a constellation, a legend that has…
By Style
Nature Baby Names That Never Go Out of Style
Of all the naming trends I follow, nature names are the one I’m most confident will never fade. Year after year, decade after decade, parents keep returning to the names of rivers,…
Trends
Year of the Fire Horse: Fire & Light Baby Names for 2026
Every so often the calendar itself shapes what we name our children, and 2026 is one of those years. In the Chinese zodiac, this is the Year of the Fire Horse —…
By Origin
Korean Baby Names Going Global in 2026
A decade ago, few parents outside Korea were considering Korean names for their children. In 2026, that has changed completely. Carried by the global wave of K-pop, K-dramas, and Korean cinema, Korean…
By Origin
Modern Indian Baby Names: The Sanskrit Renaissance
India is in the middle of one of the most exciting naming movements in the world right now, and I can’t stop thinking about it. Parents there are reaching back thousands of…
By Origin
Short German Baby Names Leading 2026
If there’s one European country quietly setting the tone for elegant, understated naming right now, it’s Germany. German parents in 2026 have fallen for names that are short, warm, and effortlessly timeless…