The Journal

The Art of Naming

Stories, meaning, and craft behind the names we choose — from the makers of Namaya.

Guides

Sibling Names That Sound Beautiful Together

Once you’ve named one child, the second naming comes with a delightful new puzzle: how do you choose a name that stands on its own yet belongs beside the first? It’s a…

August 14, 2026 · 4 min read
By Style

Literary Baby Names for Book-Loving Parents

Some of the most beautiful names I know were never invented by parents at all — they were dreamed up by novelists, poets, and playwrights. Literary names come to us already wrapped…

August 13, 2026 · 4 min read
By Origin

Spanish and Latino Baby Names on the Rise

There’s a reason Spanish and Latino names keep winning hearts far beyond the Spanish-speaking world: they’re warm, musical, and effortlessly romantic. Say one aloud and you can almost hear the roll of…

August 12, 2026 · 4 min read
By Style

Royal Baby Names Fit for a Little One

There’s a certain dignity to a name that has been worn by kings and queens. It carries centuries of history, ceremony, and quiet grandeur, and yet the best royal names never feel…

August 11, 2026 · 3 min read
By Origin

French Baby Names That Feel Effortlessly Chic

French names carry an effortless kind of chic, a softness and polish that feels romantic without ever trying too hard. I’ve always admired the way they whisper rather than shout, all gentle…

August 10, 2026 · 4 min read
Guides

How to Choose the Perfect Middle Name

Parents often pour every ounce of energy into the first name and then arrive at the middle name feeling completely spent. I understand the temptation to rush, but I promise the middle…

August 9, 2026 · 4 min read
By Style

Flower Baby Names in Full Bloom

There’s a reason a nursery so often fills with flowers, and a reason so many parents reach for a bloom when it comes time to choose a name. Floral names carry softness…

August 8, 2026 · 3 min read
By Origin

Italian Baby Names Full of Warmth and Style

Italian names have a warmth that feels like sunlight on old stone, an easy elegance that rolls off the tongue and lingers. I’ve always thought they sound like a celebration, full of…

August 7, 2026 · 4 min read
By Style

Celestial Baby Names Written in the Stars

Every parent I talk to seems to look up at some point during pregnancy — at a night sky, a full moon, a single bright star — and feel something shift. It’s…

August 6, 2026 · 3 min read
By Origin

Irish and Celtic Baby Names That Feel Fresh

There’s a particular music to Irish and Celtic names, a lilt that seems to carry mist, stone, and story all at once. I’ve always found them irresistible, the way a single word…

August 5, 2026 · 4 min read